LEGO

Stop-Motion Animation, Script Writing, Story Boarding, Creator Collaboration

RIGHT AROUND THE CORNER

“VROOOOOOOOOOOOOOOOOOOOOOOOOOOOOOM!”

- An F1 Car

Promote the new Formula 1 Speed Champions product line at LEGO, highlight the partnership between LEGO and McLaren, showcase cities and cultures at multiple stops along the F1 Circuit, and of course make it fun. Did we get it over the finish line?

Austin, TX

Mini Lando Norris tears through the land of country music, barbeque, big hats, and big bats to help a lucky fan.

CDMX, Mexico

The Mclaren F1 drivers wake from a fever dream and sprint through the streets of CDMX hoping to make it to the starting line on time… with a pit stop for tacos, of course.

Montreal, CA

A delicious distraction causes Oscar Piastri to veer off course and sample the sights in O’ Canada. A local mountie is not a fan of the antics.